Archive for 2013

From St. Louis with Live Love SUP: Going the Distance with Shane Perrin

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You've probably heard a thing or two about or newest brand ambassador (you should've heard more by now to be honest though)! He's become a household name amongst the SUP community and for good reason. His passion for SUP is contagious, his willingness to help others is heartfelt and the expeditions he has completed, to many, would sound absolutely insane. Just wait and see what he has on his plate for 2014!

Shane Perrin who paddles extreme distances for charity is amongst our sport's elite. From the first paddler to finish and overcome adversity in the 300 mile Florida Everglades challenge, to the Iron Athlete paddle combining different paddles in different cities within 10 days accomplishing these paddles isn't just about paddling and being the first, it's about the journey and if you read about his journey into SUP in the first place, it's quite inspiring. Here, Shane's wife, Elissa, writes about where he started and what he has become.

He's commonly known as The Stand Up guy and not just because he's this ultra distance SUP'er doing extreme distance races. He's big into developing his local SUP community in St. Louis by starting SUP St. Louis and further afield hosting The Distance on Stoke Radio, a dedicated Stand Up Paddle radio show. He's a Glide SUP team rider and if that's not enough he's been busy developing his non-profit called Beyond the Board. Oh and we suppose now he's going to add Brand Ambassador to his plate. We're stoked and here's our 1st post with Shane:

Paddling near the iconic Gateway Arch in St. Louis
Location
St. Louis, Missouri.

What is your favorite place to paddle?
The Meramec river is 10 minutes from my house. It's not the best river by any means. It has alot of shallows and very rocky areas. There are lot of tree stumps, some car tires, and flying Asian Carp. I just love it for the challenges it presents. The river changes throughout the year an always surprises me.

Where do you dream of paddling?
I'd really like to paddle internationally more. I raced In Belize last year and the river was nothing special but the people and the culture made it a magical.  Camping on the riverbanks each night and just talking to folks and learning was the real adventure.

But if I had to narrow it down to a place,  maybe Abu Dhabi (hint hint). (No one has paddled from Dubai to Abu Dhabi. Yet. - Nick)

Cross training and incorporating land paddling into The Iron Athlete event.
What attracted you to SUP?
The freedoms you receive from stand up was nothing like the 20+ years of canoe and kayaking. To be able to stand and move is much more engaging than sitting. You experience nature in a special way that's unparalleled.

Describe your best SUP experience.
My best experience was not one of my own expeditions. It actually came while supporting a friend and Glide team-mate, Nathan Woods (and one that Live Love SUP partnered with Nathan - Nick).

He had a traumatic leg injury a decade ago which left him with as he says "1.5 legs". Coming back from the injury, he decided to paddle 164 miles from Eugene to Portland, Oregon. I paddled with him as support and filmed the experience. It was amazing to watch him go through the expedition and grow as a person. I'll always remember the experience.

Shane Perrin and Nathan Woods on their way from Eugene to Oregon in 3 days only.
How are you involved with your local SUP community?
SUP didn't really exist in St. Louis a few years ago. So I took the plunge in 2012  and bought a fleet of boards and created Supstlouis. It's been extremely rewarding to educate and teach SUP on the local level and build the sport here. This year we had just under 400 clients.

On the other side of the business I run a meet up group, SUP STL. Additionally I'm in the process of a 501c3 called Beyond the Board. BTB helps people smash through diversity with paddle sports. We offer a free service to help people learn to paddle, to racing, or going on an expedition.

Why do you keep paddling?
Paddling has given me so much I can't begin to scratch the surface.  Physically it allows me to push myself beyond a level I never have before while furthering the limits of endurance/distance paddling. It also allows me to help others through my paddles by raising funds for different charities.

The main reason why I keep paddling is the connection. SUP has allowed me to connect with so many people from all over the world and become part of their story as they become part of mine.

Friendships are made on the water. Shane with Nathan. 
Why are you excited about Live Love SUP?
It's part of the connection. I believe in what LLS stands for, helping others. I'm excited that I can be part of something on an international scale while I'm based in good old Missouri.  To be able to connect with and help people across the globe, there's nothing better than that.
Two hands for beginners Shane...

What a stand up guy. Shane Perrin, we tip our Live Love SUP Baseball Cap to you. We are absolutely tickled pink to welcome Shane to the family and join the Brand Ambassador ranks. We are so stoked to promote his paddles and charities while he supports our community development and charity fundraising. We can't wait to see what paddles he has planned for the future and to be involved with him and support him along the way. Exciting times ahead! 

1st year goal reached: $5,186 for charity:water! What's next???

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What a way to finish up our first "official" year as Live Love SUP. Last August, after almost 3 years in the making (thinking), we set up as a company and got the ball rolling on promoting Live Love SUP, not just the brand (and lifestyle), but the giving behind the company too. This is and always will be a big part of our vision.    

Sometimes, even we can't believe it's only been a year! We set a goal of raising $5,000 through the sale of wristbands and % of apparel in addition to online donations for charity:water. Everyone on earth deserves clean drinking water and we wanted to do our part in helping paddlers give back and raise money for clean water projects. On September 1st we submitted our donation for August rounding up our first year and were stoked to have exceeded or goal! 

Over the course of the year we had paddlers from 24 countries help to contribute to this goal and have raised $5,186 or have provided clean water for 358 people through charity:water! We already know that a majority of this money has been assigned to water projects in Ethiopia. We get updates from charity:water and at the end of 18 months of our first project we will start to see the exactly locations of where our money has helped. 

Thank you to each and everyone of you who helped us in this first year. We have met so many great people and have made so many new paddling friends all over. And together, we have contributed to something great! We  were able to add 4 countries this year to our list of places we've paddled in (and an additional 3 we already had been to) making that a total of 18 countries that we have SUP'd in. We are looking forward to visiting more and continuing to unite paddlers and share Live Love SUP around thee world. 

So, what's next? WE CONTINUE This is important. Our intention originally was to raise $5,000 through the year on one charity:water project, but their rules allow campaigns to only be open for 3 months at a time at which time the money is assigned to a certain project whether or not you reached your goal. We're on campaign 4. Some things have change now and we are excited! They have been able to extend our current campaign (#4) until the end of the year and this will give us more time to reach $5,000 during one campaign. If we can do this then Live Love SUP will be able to sponsor a single project that has Live Love SUP's name on it and solely be funded by paddlers (our original plan). So, we still have a ways to go, but we're going to keep pushing forward. 

In our current project we have raised $2,566 (this is part of our overall $5,186), but with the recent changes this means we can keep donating until December to reach our $5,000 project goal for Campaign #4. Join us or help continue getting the word out as we keep paddling and keep raising money for charity:water!


 One of our favorite wristband pictures of Gina (Christina Bauer's Dog)


We have so many great group shots of wristband supporters!


And none of this would've been possible without the hundreds of paddlers who have bought wristbands and supported our efforts around the world throughout the year.


Ending the Tour on the Canals of Amsterdam!

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Our last European event was in Amsterdam and oh man oh man, what an ending to a truly great summer. Live Love SUP put on four AMAZING events and sponsored two other races in the US, UK, Switzerland and now, the Netherlands.




Our Live Love SUP Brand Ambassador Morene Dekker organized this event to perfection. With the help from her brand of Boga Boards, as well as Fanatic and F-One, it seemed that almost every SUP in the city of Amsterdam was on the water!!! Over 75 SUPs going through the Amsterdam Canals on a Friday night and it was extra special to share it with Vintage Apple Photography (Nick’s sister!). For tons more photos, click here and like Vintage Apple Photography on Facebook!






The weather forecast was for grey skies and a high chance of rain but that was not the case leading up to the event. Blue skies and a thin cloud cover was present for most of the day but then an hour before the wind picked up and the clouds rolled in. This didn’t deter many people, if any, and we were all on the water by 6.30pm ready for a two-hour paddle. It was amazing as apart from the rentals from MM-SUP (Boga), SUP Spirit and the Fanatic and F-One distributors, people brought their boards in any way they could. On cars, on boats and even on their backs from the train stations.




We fundraised again for charity: water and the giving of the rental peeps was so generous as they gave half of their rental fees to charity: water. This kind of generosity shouldn’t go unnoticed so thank you very much! In return, Live Love SUP gave those renters a wristband to say thank you for their donation. Browsing through the photos you’ll see a large number of them!




The canals were great and we stopped traffic everywhere we went. Boats stopped to let our long SUP train through and people on bikes, bridges and boats couldn’t take enough photos! At one point we stopped for some Bos Ice Teas and drew a massive crowd. Yes, that’s right. We even had a Bos Ice Tea boat on the water following us and giving out free ice teas to all paddlers. The tea was awesome too!!

Whilst we got rained on a little, we all had an amazing journey on the water together. Jen and Nick got to meet so many paddlers and hear their stories of stoke. A special mention must go to @hesteroz who was one of our first followers on Twitter. We got to meet and paddle with her finally! Pictured here at the front, black shirt and red fanatic board. 




Our HUGE thanks to Morene (and Hans for being the silent organizer of the paddle permits) for organizing all the board companies and boats to follow us. She was one of our first Brand Ambassadors and she did us proud. The fantastic photos were mostly shot by Vintage Apple Photography but thanks to Hans and Hester for additional photography.

Our return with Live Love SUP to Switzerland.

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Live Love SUP made its way to Montreux Switzerland for its second European event and boy, what a stunning backdrop we had to a great family event. Right on a beach of Lac Leman (Lake Geneva to us foreigners) and overlooking the tall mountains of Switzerland and France, the Montreux beach was an idyllic place to host another SUPer SUNday FUNday. It was a great event introducing families, children and lots of first-timers to our wonderful sport.





Montreux Surf n SUP Club were our hosts for the day and  together with our Live Love SUP Brand Ambassador Susanne Lier, they showed us a great time. Boards were donated by Hobie so thanks to them, we had several inflatable SUPs to teach people on. We started out with a lot of SUP introductory lessons to feed the hungry masses and Jen also demonstrated Paddlefit with some willing paddlers.






We also raised some decent coin for charity: water. Direct donations were made to join the fun and Live Love SUP donated 10% of sales of all our tanks, t-shirts, and hats that were sold on the day. Of course, as always, 50% of the sales of the wristbands went to charity: water as is the case whenever it is sold.




The highlight of the day was seeing and hearing so many people come off the water and talk about getting a board or joining the Montreux Surf n SUP Club as members to SUP more often. The bright smiles on faces from kids to adults was evident for all to see. We felt privileged to be able to share their first time with them and I know for all of them that it won’t be their last.




Thanks to Susanne and Enzo at the Montreux Surf n SUP Club for helping us out. Gracious hosts so when you want to paddle on a lake paradise, see them. They’ll sort you out.



Live Love SUP's First UK Event

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Our first UK event happened last weekend with two stellar events that introduced people paddling and the Live Love SUP way of paddling: socializing and fundraising. Together we raised 99 pounds for charity: water. It was all arranged by Laura Scully our Live Love SUP Brand Ambassador in conjunction with the Central SUP Club of Tamworth and Nottingham and the Birmingham Inland SUP Club. Not only is she awesome in name but a fantastic example of the Live Love SUP lifestyle: an active and generous paddler with a positive outlook for life.




The first paddle was with the Central SUP Club of Nottingham and we would like to thank Stacey Smithson-Grey for dedication to the events on both days. She shipped around the boards that we were on and her dedication was appreciated!

A great group of paddlers spent some time either on the small lake learning or the more experienced  river being battered by wind and current before finally rain hit and we all abandoned the river for the lake. It was great being on the river and seeing and hearing a football game in progress. C’mon the Reds of Nottingham Forrest! Later in the afternoon we had a small relay race with all of the first timers willing to participate and have a go. Many of them surprised themselves and did really well!





The next day we were with Keith and the Inland SUP crew in Birmingham. What a great bloke and we thank him for helping with the organization on the day. His cakes were a hit and all cake donations were donated directly to charity: water. Good on ya Keith.




There’s a small reservoir sitting behind the city and despite the inclement weather, there were a handful of sailors and rowers out but certainly our group of Stand Up Paddlers out numbered them all. Afterwards, most of the paddlers went on a Birmingham canal paddle and was the highlight for us. We got into the city quickly and were paddling around the heart of the downtown for 1 hour seeing the city from a viewpoint that many have not.






Throughout both days, we heard so many stories of how people started paddling, why they continue to find passion in our sport and how they’re going to progress in the future. We shared the Live Love SUP story and lifestyle with them and were excited to have many new supporters!