Live Love SUP

Live Love SUP made its way to Montreux Switzerland for its second European event and boy, what a stunning backdrop we had to a great family event. Right on a beach of Lac Leman (Lake Geneva to us foreigners) and overlooking the tall mountains of Switzerland and France, the Montreux beach was an idyllic place to host another SUPer SUNday FUNday. It was a great event introducing families, children and lots of first-timers to our wonderful sport.

Montreux Surf n SUP Club were our hosts for the day and  together with our Live Love SUP Brand Ambassador Susanne Lier, they showed us a great time. Boards were donated by Hobie so thanks to them, we had several inflatable SUPs to teach people on. We started out with a lot of SUP introductory lessons to feed the hungry masses and Jen also demonstrated Paddlefit with some willing paddlers.

We also raised some decent coin for charity: water. Direct donations were made to join the fun and Live Love SUP donated 10% of sales of all our tanks, t-shirts, and hats that were sold on the day. Of course, as always, 50% of the sales of the wristbands went to charity: water as is the case whenever it is sold.

The highlight of the day was seeing and hearing so many people come off the water and talk about getting a board or joining the Montreux Surf n SUP Club as members to SUP more often. The bright smiles on faces from kids to adults was evident for all to see. We felt privileged to be able to share their first time with them and I know for all of them that it won’t be their last.

Thanks to Susanne and Enzo at the Montreux Surf n SUP Club for helping us out. Gracious hosts so when you want to paddle on a lake paradise, see them. They’ll sort you out.